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Greetings and welcome to our site. My name is David Allan and I'm the Webmaster of this website.

We are a team of website developers and we specialise in helping our visitors to get in touch with specialist brokers who can help people find car insurance when the mainstream brokers and comparison sites cannot help. We first decided to come into this particular niche market when a friend of ours, who had suffered a huge loss through identity theft, found it pretty near impossible to get car insurance because of fraudulent activity by the person who impersonated him. It took us a long time to rebuid his reputation and sadly the fraudster was never caught.

My first venture into the insurance market was way back in the late 1970s, when there was little to no regulation. I worked for a company called Save & Prosper as a salesman; and it was a tough job. The product I was selling was unit trust linked life insurance. They paid me a good commission on any of their policies that I sold but I had to find my own leads. This, at first, meant going knocking on doors, which I really did not like; many a door was slammed in my face and I learnt a lot of swear words I never heard before! So, I switched to selling to shopkeepers and small business people; this was a little easier but not much and I learned very quickly that it was a bad idea to try to talk about insurance to busy shopkeepers on a Friday afternoon. Nevertheless I eventually built up a small circle of clients who introduced me to other people and I gradually became moderately successful; selling to someone when you have been recommended by a friend of theirs is a lot easier than calling on them unannounced.

Unfortunately, in the 1980s the stock market didn't behave the way we expected it to! This meant that many of the projections that we used for the company's unit trusts just didn't materialise. People who had been friends for years start to become distant; referrals dried up and in the end I just had to go elsewhere.

My next venture was working for a company that sold life-insurance in a very unusual way; they provided their clients with a clock which needed to be topped up with money regularly, otherwise it stopped. My job was to go around at regular intervals, empty the clocks and try to persuade the clients to take out ever bigger policies. Unfortunately this proved to be a very inefficient way of doing business, and once again the expected bonuses that the policies should have earned simply didn't materialise. It was time to move on again.

Car insurance was my next earner, selling policies from a small local brokerage. This was more like an enjoyable job. Our clients were regular ones who we got to know, and I met quite a lot of new friends. All good things come to an end though, and this time the cause was the Internet! Towards the end of the 90s we were finding more and more of our customers were buying online and the simple fact was that we couldn't compete with the prices they were being offered. My boss had quite heavy overheads to pay; rent and rates were problems that the online agencies didn't have to worry about, but they were getting heavier and heavier and as business dwindled more and more of us were laid off until I finally decided that if I couldn't beat the online people, I would have to join them. This is how I became a website developer, generating sales leads for insurance companies. I won't say it's an easy job because it isn't; but it is clean and pleasant work and I now have a staff of friendly and talented people to work with; and you cannot put a price on that! Thank you for reading my little potted autobiography; and I hope that our website helps you to find what you are looking for. If you wish to contact us write to us at Prudent Plus Limited, Booths Park, Chelford Rd, Knutsford WA16 8GS, or